Lightspeed Research today announced it has appointed Martin Filz as Managing Director for the EMEA Region of Global Market Insite, Inc. (GMI), a Lightspeed Research company.

Prior to joining GMI, Filz was Managing Director for EMEA and APAC at online sampling and data collection firm Research Now. Based in GMI’s London office, Filz reports to David Day, President and Global CEO of Lightspeed Research.

“Martin has a clear track record of success in developing businesses,” commented Day.  “Not only has he demonstrated success in building new client relationships, but he also understands the importance of maintaining extraordinary service and support to existing clients.  Both of these are paramount, as GMI continues to increase its market leadership in the region.”

Filz commented:
“To join GMI and Lightspeed Research at this pivotal time in our industry’s evolution is a truly exciting opportunity. I’m looking forward to meeting the challenges ahead with the support and backing of what I’m confident is the best technology and team of online research experts in the business.“

Filz is a veteran of more than 15 years in leadership roles in digital marketing and market research. Prior to joining Research Now, he was a Director at Capgemini, Managing Director of digital marketing communications agency BlueFreeway, Managing Director, Northern Europe, for Nielsen//NetRatings, and Managing Director, Europe, at RedSherriff before its integration into Nielsen.

About GMI
For more information, please visit www.gmi-mr.com

About Lightspeed Research
For more information please visit www.lightspeedresearch.com

Warren, NJ – 16 April 2012