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There are 155 entries in this glossary.
B
| Term |
Definition |
| Balanced Scale |
Used mainly in questionnaire formats, a balanced scale is one on which the number of positive and negative categories are equal, leaving the respondent with a fair decision.
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| Bar Chart |
A chart which displays data in the form of bars either vertically or horizontally with the length of the bars relating directly to their value.
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| BHBIA |
(Formerly BPMRG)
British Healthcare Business Intelligence Association 105 St Peter's Street St Albans Herts AL1 3EJ United Kingdom Tel: +44 (0) 1727 896085 Fax: +44 (0) 1727 896026 admin@bhbia.org.uk
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| BIG |
Contact Chair of BIG, Claire Labrum: Holford Mews Cruikshank Street London WC1X 9HD United Kingdom Tel: +44 (0) 20 7923 6235
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| Bivariate Analysis |
This is the term for when two variables are being measured at one time.
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| BMRA |
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| Brand |
A brand is a specific name, symbol or design which is used to distinguish a particular seller's product from any other.
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| BSPS |
British Society for Population Studies PS201 London School of Economics Houghton Street London WC2A 2AE United Kingdom Tel: +44 (0) 20 7955 7666 Fax: +44 (0) 20 7955 6831
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| Business to Business Research (B2B) |
B2B research is research that relates to businesses rather than consumers. Whereas in the case of consumer research, respondents could be asked of their opinions upon a certain product or service, B2B is concerned solely with business related issues.
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