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Definition of Market Research
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Assessing the State of Innovation: How Does Your Company Rate? Print
Tuesday, 24 January 2012, 13:00 - 14:00 Hits : 6209
Meeting Description:
During engagements with Fortune 100 companies and at several executive workshops, Dr. Matheson has identified concerns among innovation leaders over the current state of innovation. Issues include disappointment with popular approaches to ideation and management of the innovation process. Based on his findings and on his recent article in PDMA VISIONS Magazine, David will explore four “must-do” practices to improve the value returned by your innovation efforts.

Participants will learn:
• Better ways to identify winning innovation
• Four “must-do” practices to improve innovation value
• Why you cannot consistently predict winners, but you can develop a winning portfolio

Plus, all registrants will receive complimentary copies of the following white papers:
"Assessing the State of Innovation", "Perfecting the Recipe for Breakthrough Innovation" & "Optimizing Product Portfolios with Advanced PPM"

David Matheson, PhD, President & CEO, SmartOrg Inc.

Don Creswell, Vice President Sales & Marketing, SmartOrg Inc.

Register Here
Please mention your priority code: 67B40EA
Location: Webinar



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