Tips for Building a Branded Social Game

Adam Archer, General Manager, Vitrue Games

Beyond the visible popularity of online social games such as Zynga's Farmville and Mafia Wars, social gaming while users are engaged with Facebook continues to grow as a tremendous marketing opportunity with approximately 320 million users playing social games each month.

In Vitrue's webinar on Tips for Building a Branded Social Game, learn best practices on:

How to increase engagement

Acquiring more fans and more all through the integration of your brand into a social game

We'll show live examples of games, discuss the technique that they implement, including leaderboards, challenge-a-friend, in-game charitable giving, sweepstakes, giveaways and coupon integration. We'll also cover how to Simplify and Beautify your branded games. Talk will include the pros and cons of building your own game versus trying to integrate with an existing mega-popular social game

Register Here

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