| Reaching the Right Audience—Ad Targeting Trends |
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Thursday, 13 October 2011, 13:00 - 14:00 |
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Free eMarketer webinar
Featuring eMarketer Principal Analyst David Hallerman.
Even as audience targeting becomes central for marketers, content and context persist as valuable targeting methods. David will explain how getting through to those interested in a marketer’s pitch demands a blend of the right audience, the right medium and the right message.
This webinar will address these key questions:
- What ad targeting methods are most effective?
- How can marketers best blend audience and content targeting?
- How can marketers best use data to identify the right audience?
- How does testing and measuring improve relevancy?
Please click here to register.
We hope you can attend, but if you sign up and can't make it you will be sent a link to view the deck and recording the day after the webinar.
The webinar is sponsored by Undertone
David Hallerman is eMarketer’s expert in US online advertising and marketing, covering internet ad targeting, search and display advertising, email marketing, online video advertising and ad spending across media. He is frequently quoted in top business publications and broadcast programs. |
Location: Webinar
Contact: Phone: (212) 204-1495 Fax:(212) 204-1514 E-mail:
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