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Wednesday, 22 June 2011 |
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Global Trends and Opportunities in the Apparel Industry
Time: 10:00AM Eastern Standard Time and in Europe - 15:00
Length: One hour which includes a question and answer session
Speakers:
Magdalena Kondej, Head of Global Apparel Research
Zaena Miller, Apparel Analyst
Though many countries are experiencing economic recovery, consumer confidence is still fragile. Coupled with increasing pricing pressures, this makes the apparel industry a challenging environment to operate in. How will apparel companies break the habit of discount shopping developed during the recession? And can emerging markets make up for the weaker sales in Western Europe and North America?
In this webinar, Euromonitor International will provide an overview of the apparel industry, highlighting high growth markets and examining key trends influencing future growth in both developed and emerging regions. With consumers demanding a healthier mix of value, quality and ethical sourcing, we will examine private label developments across the world and uncover the most significant developments in sustainable fashion. A special focus will be given to the performance of the jeans category with insight into the development of economy, standard, premium and super premium segments.
We will also illuminate how the apparel market is responding to the impending changes in country demographics. With a declining demographic base of teenagers and young adults, companies will need to address the growing pressure for wider segmentation. The 45+ demographic group provides a sound example of a key target of new investment, with professional middle-aged women increasingly demanding products that make them feel good and look younger.
Key Findings 2010-2015:
* Asia Pacific is expected to be the fastest-growing region and contribute to almost 60% of the global absolute value growth.
* Western Europe will continue to struggle with almost flat value growth predicted over the forecast period.
* Super premium women’s jeans is expected to be the fastest growing women’s jeans category in percentage value terms but it will be economy jeans to contribute the most in actual value terms.
Register Now |
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Location: Webinar |
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