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The 2011 TV Summit Print
Tuesday, 15 February 2011, 08:30 - 17:45 Hits : 2776

Ipsos is pleased to be a sponsor of the 2011 TV Summit hosted by Variety and the Academy of Television Arts & Sciences Foundation. As people move to watch TV whenever and wherever they want – through smartphones, tablets, computers and other platforms – traditional advertising revenue models are disrupted.

The TV Summit will identify ways to continue to produce quality content and be a vibrant money-maker at the same time.

For the past five years, Ipsos OTX MediaCT has been tracking how new programs perform from their pre-launch phase right through to the first few airings.

This has helped television executives assess how well their marketing is working and suggest to them how they might improve it.

Learn more about TV Dailies now.

To learn more about this conference, or to register now, please click here .

Location: Renaissance Hotel, Los Angeles, CA
Contact: http://www.variety.com/static-pages/contact-us/

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