| Social Media Outlook for 2011 |
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Thursday, 20 January 2011, 13:00 - 14:00 |
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Hits : 3145 |
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Social media is no longer an add-on to the marketing budget. Four out of five companies will use social media for marketing in 2011 and budgets are still rising. But with the increased spending comes more responsibility—to defend the budget, show results and prove ROI.
Debra Aho Williamson will highlight key trends for 2011 and provide a preview of eMarketer's latest forecast for social network ad spending in the US and around the world.
You will take away:
The numbers to know—how businesses are budgeting for social media and what they are spending
How important Facebook is becoming to the online marketplace
Why "liking" a brand is only the beginning of a consumer's dialogue with a company
Which demographic groups are the heaviest users of social media and how to effectively reach them Please click here to register. We hope you can attend, but if you sign up and can't make it you will be sent a link to view the deck and recording following the webinar.
free eMarketer webinar |
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Location: Webinar |
