Leading Data Collection Agencies To Merge
Written by Perspective Research
Perspective and Continental Direct to form Perspective Research Services
Perspective, one of the UK’s leading data collection agencies, has announced that it is to merge with Continental Direct, a subsidiary of the former Continental Research, to create a new entity - Perspective Research Services.
The new company will officially launch on 1st October 2010.
Richard Sheldrake, Founder of Perspective and now Managing Director of Perspective Research Services, comments:
“1st October is the date when I sign on the dotted line and make official Perspective’s merger with Continental Direct. Perspective will continue to be a name that the market research industry knows and trusts but what we are able to offer will be bigger, better and brighter.”
Perspective Research Services’ enhanced range of qualitative and quantitative data collection solutions includes a 900-strong UK face-to-face and in-depth interview team, a skilled CATI unit carrying out surveys of every size with worldwide reach, and enhanced online survey capabilities.
The new business also has a smart new state of the art viewing facility in central London – Holborn Focus.
“Perspective Research Services will build on a 15-year history of providing high quality data for research projects of every scale to leading market research companies and direct to brand names alike. We will have the same ‘can-do’ approach to even the toughest assignments, priding ourselves on our ability to recruit hard-to-reach respondents - and Perspective Research Services won’t ever compromise on standards.“
PRS operates from three London based offices in Holborn, Acton and Shadwell. There have been no staff redundancies as a result of the merger.
About Perspective Research Services
Please visit http://www.perspectivemr.co.uk/
23rd September 2010